google-ads-conversion-integration

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google-ads-conversion-integration [2022/12/07 09:58] – created evaldas-luksysgoogle-ads-conversion-integration [2022/12/07 10:27] (current) – [Google Ads Conversion Tracking tag] evaldas-luksys
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 {{:online:gtm:google-ads:linker_tag_in_gtm.jpg|}} {{:online:gtm:google-ads:linker_tag_in_gtm.jpg|}}
  
-The trigger that needs adding is named 'All Pages', which is already predefined in triggers list.+The trigger that needs adding is named 'All Pages', which is available in GTM trigger list as already predefined trigger.
  
 ====== Google Ads Conversion Tracking tag ====== ====== Google Ads Conversion Tracking tag ======
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 {{:online:gtm:google-ads:get_conversion_tag_set_up_details.jpg|}} {{:online:gtm:google-ads:get_conversion_tag_set_up_details.jpg|}}
 +
 +Now we will create a tag, which allows tracking registration conversions. Our app is firing many different events to GTM and the event name for when user registers is **registrationFinished**. We can create a //custom// trigger for this:
 +
 +{{:online:gtm:google-ads:custom_registration_finished_trigger.jpg|}}
 +
 +Now this trigger will always be triggered once user creates a new account. Next step is to create a tag, which should look like this:
 +
 +{{:online:gtm:google-ads:final_google_ads_conversion_tracking_tag_set_up.jpg|}}
 +
 +For basic set up we need to:
 +
 +  * Add Conversion ID and Conversion Label, which we retrieved earlier
 +  * Add our custom Registration Finished trigger, that we created earlier
 +
 +
  • google-ads-conversion-integration.1670407132.txt.gz
  • Last modified: 2022/12/07 09:58
  • by evaldas-luksys